Software Platforms Management Services
Drive software-platforms Revenue and Grow Your Monetization Potential
A New Dawn for the Software & Platforms Industry
Expanding technology and macro shifts have transformed the way we live, work, shop, and socialize. These changes have opened up exciting opportunities for software and platform companies to enhance and improve every facet of our daily lives, driving innovation and creating more excellent value for individuals and businesses.
Clutch
Upcity
80%
of software and platform companies neglect substantial revenue streams by only transforming parts of their business rather than the whole
$3.5T
revenue opportunity for platforms who can secure their slice of the everything economy
96%
of tech executives are inspired by the new capabilities offered by generative AI
74%
of c-suite execs feel they need to completely rethink their operating models to be more resilient
How to reinvent software &
platforms
Serve your SMBs better
Advertising & Attention Monetization
There is more competition for consumer attention than ever, intensifying the battleground for advertising and subscription revenue amongst digital players. Paired with tightening privacy regulation, a booming creator economy, the advent of Gen AI and virtual worlds, it is critical for companies to reinvent advertising and monetization strategies now to drive sustainable revenue growth.
Hyperscale Platform services
Platform companies aim for rapid growth while adapting to tech advancements, consumer demands and regulatory shifts. To remain competitive, agile and trusted, they must harness data and AI to power this journey. Success hinges on delivering seamless experiences, ensuring product integrity and differentiation. This is crucial for sustainable, profitable growth in today's complex digital landscape.
Generative AI
Generative AI is a fast-evolving technology capable of driving unprecedented productivity and growth across the enterprise. Reinventing with gen AI is an ongoing effort that demands a strong and secure digital core, safe and responsible AI use and balanced investments in both technology and people.
Product Acceleration and Value Creation
What’s trending in
software & platforms
CASE STUDY Uber
Uber takes the wheel to transform the advertising industry The road to building a groundbreaking, multi-billion-dollar ad platform Uber’s convenience, now for advertisers: A $1 billion success story
RESEARCH REPORT
Cracking the code: what platforms must offer advertisers Our research reveals how gen AI can enable ad platforms to capture more of the $750 billion digital advertising opportunity—and give advertisers the return they need.
BLOG
The walled compound model offers several advantages including the flexibility to collaborate with multiple partners, facilitating a better and more comprehensive view of the customer across platforms.
CASE STUDY
Building better business with data and AI Revolutionizing e-commerce advertising through people and technology Seizing an ad opportunity Expanding team and capabilities
READY TO GROW YOUR BUSINESS?
Contact us to work with a results-driven digital marketing agency